Murray said Bakewell’s tradition of activism bodes well for the paper. If the sale means that it can get on to the next stage, then that’s wisdom.” “The Sentinel was there when the community had nothing, and it is now reinventing itself. “It’s a very competitive age for print media,” Murray said. Pastor Cecil “Chip” Murray, pastor of the influential First African Methodist Episcopal Church in Los Angeles, said Bakewell was facing many challenges. Television, radio and magazines have eroded some of the influence of the black press, Gutierrez said, but, “There’s still an important role for a local black newspaper that covers the news and raises issues where they need to be raised.” The group’s eight weeklies cover 39 cities and communities throughout Los Angeles County. “And now, they have other sources they can turn to in the black media.”Īlthough the Sentinel is the largest black-owned weekly west of the Mississippi, it faces widespread competition from the publications of the Wave Newspaper Group, which are aimed primarily at African American readers. “If it becomes only his views, some people who don’t agree with him will turn away,” Gutierrez said. The Sentinel’s success under Bakewell will depend on how well the paper serves its readership, said Felix Gutierrez, a visiting professor of journalism at USC’s Annenberg School for Communication who has followed the ethnic press for 30 years. In recent years, the black community, once concentrated in Central Los Angeles, has dispersed, replaced in large part by the burgeoning Latino community.
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